How Google Benefits From Its Efforts to Block ‘Annoying’ Ads

Mony
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Starting on Thursday, Google’s Chrome browser will block certain types of online advertisements, a change Google is describing as user friendly. But some in the industry say the ad giant’s move is self-serving, and they contend Google overly influenced the process that selected which ad types to block.

Google, a unit of Alphabet Inc., describes the new policy as the work of a collective, industry-wide effort designed to rid the internet of spammy ads like pop-ups, and make other ads more appealing to users.

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