Fast-Fashion Chain Primark Is Slow Off the Mark in U.S.

Mony
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Clothing retailer Primark shuns online shopping and relies on supercheap prices to draw customers into its stores, a strategy that has won it a cultlike following across Europe.

Americans have yet to warm to it.

The Dublin-based brand sells skinny women’s jeans or a men’s crew-neck sweater for as little as $8. Its cavernous stores dwarf competitors…

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