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Previously released sketches have previewed the car’s all-carbon design from the rear and interior, showing a minimalist and driver-focused layout for the two-seater. A video (below) shows company chairman Paolo Pininfarina describing the car’s long-awaited launch as part of “an American dream”.
Anand Mahindra, group chairman of Mahindra, which owns Pininfarina, previously said that the hypercar will draw “upon the pedigree and design vocabulary of the Pininfarina aesthetic heritage” to “develop a rare collector’s item that only a handful of connoisseurs will ever own”.
He said that the PF0 will “be an innovative and pioneering product powered by high technology” and combine “power, beauty and high-end EV technology”.
Further details have yet to be revealed, but the production car will be priced to compete with the hypercar elite, including the Bugatti Chiron. It’ll act as a halo product, being the first of several all-electric models in Automobili Pininfarina’s product plan.
SUVs TO FOLLOW
Previously referred to as Project Montana, Automobili Pininfarina will follow its top model (which could take influence from the H2 Speed, pictured below) with three SUVs that are all set to arrive within five years.
The biggest, codenamed PF-One, will be a high-performance answer to the Lamborghini Urus. The other two will be rivals to the Porsche Cayenne and Porsche Macan respectively. All will use their own version of the same modular underpinnings.
The fastest SUV will offer around 940bhp from a battery pack of about 140kWh, enabling a 0-62mph time of less than three seconds. Its smaller SUV siblings are likely to use lower-output versions of the same powertrain but their performance will still be at the sharp end of their segments.
An insider told Autocar: “Pininfarina has always made very special cars, but usually for other people. When we have sold cars ourselves, like the Pininfarina Sergio [of which six were built in 2015 and sold for a reputed $3 million each], we have always done very well. It is not difficult to see what the next step should be. The cars will be exclusive and very beautiful.”
A source said that the Pininfarina car brand will be given an initial investment of $100m (about £71.6m) from Mahindra to fund the creation of its model range.
Mahindra intends to invest a total of about £358m into Automobili Pininfarina over five years. The new brand will work independently of its parent’s EV division, Mahindra Electric, with operations based in Europe.