Anouk Poelmann stands down as Peugeot Citroen Australia managing director

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Anouk Poelmann has stepped down from her role as Peugeot Citroen Australia (PCA) managing director, having taken on the role in June last year.

Peugeot Citroen says ‘personal reasons’ are behind the decision. Poelmann last year moved from Europe to Australia with her family for the role.

Peugeot has seen significant sales growth under her leadership, thanks largely to a stronger-than-ever SUV range, while Citroen is gearing up for a ‘brand relaunch’ next year.

Poelmann will be ‘available’ to PCA until the end of 2018 for a smooth departure.

Ben Farlow will be interim managing director, having previously served as managing director of Inchcape Australasia. He also has experience with the Bacardi Martini Group across Asia, Australia and Europe.

“Both Peugeot and Citroen are some of the most, if not the most storied marques in the automotive industry and I firmly believe we have a significant opportunity to reconnect with Australian motorists and continue to grow the brands in Australia,” Farlow said in a statement.

“Since taking over the distribution of these two marques in Australia, PCA has undertaken substantial work to prepare the business for ongoing success and the continued evolution of the Australian automotive landscape.

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