$65 Billion Comcast Bid for Fox Assets Sets Off Disney Fight

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Comcast Corp. made an unsolicited offer to buy most of 21st Century Fox Inc. for roughly $65 billion, kicking off a bidding war with Walt Disney Co. as the two media titans jockey for position in a business undergoing tumultuous change.

Comcast on Wednesday bid $35 a share in cash for the assets, which range from a storied Hollywood studio and international pay-TV distribution to cable networks and a stake in streaming company Hulu. That is a premium of nearly 20% to Disney’s all-stock offer for the same set of assets.

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